Wednesday, December 9, 2015

Exceptional Strategies to Improve a Lifetime Of Customer Satisfaction, Loyalty, Trust and Patronage


Every customer is unique with diverse backgrounds, needs, thoughts or expectations. One fact however cuts across all customers:  Customers will continue to patronize you as long as they continue to have good experiences over and over again.


 
Over time, these good experiences develop into the ultimate feeling of trust. Trust is essential to the growth of every relationship and successful businesses thrive on great relationships between the company and its customers. 

So here are 5 tips to help you build customer trust over time:
 
·        Exude Integrity at all times
Customers trust you when they know you maintain a high sense of integrity. This means that you will always treat customer transactions transparently, exude moral excellence in all deals, keep to commitment and accept full responsibility for your actions.


·        Be Emotionally Intelligent to their needs

Customers learn to trust you when they discover you genuinely care about their feelings and their business. Showing empathy demonstrates to them that it’s not just about their money but that friendship is equally important.


·        Be the Expert they need
Having excellent product/service knowledge helps you perform your duties professionally such that you are quick and accurate. Customers trust you when they know you have the expertise and knowledge to deliver.

·        When you promise, always deliver:

The ability to keep to promises demonstrates to the customer how dependable you are. It is better not to promise than to fail. If you discover that you will not be able to fulfill a promise due to circumstances beyond your control, quickly inform the customer and make amends if you can.


·        Create Excellent Products
 If the product offering is excellent and service delivery is superb, the organization will have gained advantage delivering value to the customer. Based on value continuously enjoyed, satisfaction sets in; loyalty and trust become a reward

No comments:

Post a Comment